These days, having a keen interest in fitness and knowing your way around the gym isn’t enough to carve out a successful career as a personal trainer. Just like many professions, when it comes to beating your competition and bagging those clients, it’s up to you to develop your own skills to stay ahead of the game.
The most successful personal trainers have a certain set of traits. They’re not afraid to commit, they’re driven to succeed, and they constantly work to develop their knowledge of the ever-evolving world of fitness.
So, what can you do to ensure that your fitness career is less saunter and more success?
How can you teach if you don’t understand the theories yourself? (A. You can’t)
Olympic legends like Usain Bolt didn’t get to where they are today without putting in the training, soaking up the knowledge and understanding the principles behind their talents. In order to work faster, smarter and widen your skills, it’s important to know what turns a fitness enthusiast, into a leading fitness professional.
Though many people feel they don’t want to hang around and wait for their new career to come about, without investing the time to study for a reputable qualification, your chances of breaking into the industry are seriously slim.
Our selection of expert-led personal training courses offer a variety of subject areas, enabling you to develop your knowledge, dependant on where you plan to take your career!
The fitness industry isn’t too far apart from fashion or technology. We’re not just talking lycra legwear and fitness bands. A constant release of new fashion trends and tech products throughout year means that those not up to date with the latest innovations and considered out of date. The same goes for personal trainer. If you plan to keep up with what today’s clients are looking for, you need to move with the times!
A recently popular exercise trend is the emergence of open-plan training zones. Kettlebell training, boxing and toning programmes can be done in a designated corner, alone or in groups for a dash of extra motivation! Personal Trainers that have completed our Pure Fit Courses hold an advantageous edge in being able to stay ahead of the game when it comes to these new exercise trends, and offering additional nutritional and program planning services.
Exercise trends come, go and constantly evolve. Fad diets are followed, failed and thrown out in favour of newer celebrity-inspired eating plans. As a professional personal trainer, it’s your job to keep up to date with these trends. Knowing what your clients are prepared to do in the quest for the body beautiful, is key to knowing just where you can push them to generate maximum results! No maple syrup or cling film wraps required!
Many personal trainers we know, got their first taste of the fitness industry by working in other capacities, before becoming a fully fledged PT. Before diving straight in to the deep end, gaining valuable experience in other, less challenging areas can not only help to increase your knowledge, but also works as a great networking opportunity to get yourself in front of potential future clients. Demonstrating your ability to sell is key as a personal trainer, as you’ll have to sell yourself and your services to prospective clients.
It’s easy to find a personal trainer that can provide a fitness plan and nutritional guidance.
Finding a personal trainer that listens, measures, modifies and motivates, is a tad more of a challenge. Clients looking for personal trainers don’t simply want someone who’ll stand by the treadmill and dole out instructions. They want someone that will act as their coach, their teacher, their mentor and their friend. They want to better themselves, and they want you to be the one to help them do it.
By digging a little deeper and offering more than the old school diet plan and cardio schedule, you’ll not only create motivated clients, but better results and happy customers. Happy customers tell their friends… meaning plenty of referrals for you.
Even though you may not feel like it, remain passionate, enthusiastic, and high on energy. People buy from people they like. If a prospect sees that you’re passionate about what you do, they’ll know they’re working with someone who won’t give up on them.
Despite what the media tells us, everyone’s body is different. So there’s no one size fits all when it comes to exercise regimes.
During your Level 3 Personal Trainer qualification, you’ll get to grips with how to devise individual plans for a variety of people. So whether you’re working towards weight-loss, increased stamina, athletic goals or a change for the better, you’ll be equipped to offer bespoke training plans you can’t buy on the shelf!
Whether you plan to become your own boss, or join your favourite fitness club as a personal trainer, we have a wide range of professional personal training courses to get you started!
For information about further qualifications, speak to the Focus Team! Or, feel free to take a peek at our other personal training blogs for further fitness career tips!